How Racist Framing in the Media leads to stereotyped views in the Public

 Racism, something that has been around in America for as long as anyone can remember it. It affects each and every race in negative ways. Racism is a term to describe a belief that all members of a race carry characteristics specific to that one race and is used in order to make a race feel inferior or superior when compared with another one. Racism is not a thing that is used behind closed doors like the general perception is, it is very much so out in the public and is even used when getting national attention such as national news casts. The media is to blame for much of the racism being used in todays society by the way they frame stories that contain races, such as African Americans for a prime example.

One of the most important pieces when presenting topics for media is the use of framing. Framing is a way in which the media will use their own classification and interpretation to organize, format and influence a news story and cases upon their viewers. Framing often affects the way that viewers listen whether it be in a positive or even negative manner. The media often frames the way they use terms that refer to ethnicity in condescending manners, making the public associate these terms with being inferior.

News companies all hold their own original bias' which influence how they broadcast news and stories
In news and media all reporters are supposed to present a balanced report in order to report accurate information. However all reporters start out with their own personal opinions and bias' that influence how they are presenting media and news coverages throughout their career. Their backgrounds, such as how they've grown up, create their personal opinions. This video of Andrew Bechtold, a freshman here at the University of Maryland, believes that each reporter is a complete professional but each hold strong bias' for what they are reporting on. According to a study done most Americans believe that there is some bias, there is a mentality that news reporters in the same organizations have that is very similar to their coworkers and because of this information is skewed and often one sided. This bias often has to do with their political background and affiliation, which has based their views and opinions.


Many News Companies hide their obvious racism but in turn will frame subjects so it works to provide negative views

The media is an integral part of our American society, they provide us with the important information from a large pool of knowledge. However they will often provide news casts that identify people of different cultural backgrounds with terms that separate them as being different. Terms such as "they" and "we" help to differentiate and create skewed opinions of said people. For example Fox News is a station which throughout the past has been known for their usage of stereotypes when covering topics that concern those of African American descent. This video is of David Jaklitsch, a freshman here at the University of Maryland. David believes that Fox News paints a picture of African Americans one way to best get across their point of view. This shows that depending on their views media corporations will show some racism to get across a picture of who they are reporting about. For example during the incidents in Ferguson, Missouri Fox News covered only the stories that showed instances of African Americans committing crimes such as looting and burning. While many other News corporations focused on the possibility there being a serious racism case and the fact that strong racism can be prevalent here in the United States here today, Fox only covered the incidents where riots were taking place and condemning them to their utmost ability. When experts came on to talk about possibilities of what was happening Fox shot down oppositions and insinuated that the reason that those with Black heritage could be being treated unfairly is the fact that they would do things like this.





Viewpoints of Media/News casts influence the attitudes of the Public, even in Negative aspects

Often times in news broadcasts, articles and reports there is some kind of crime that has just been committed somewhere within the United States. Whether it be a killing, a robbery or some type of assault, there is always some type of suspect the Police or news have pinned to be connected to the crime. Much of the time when someone is connected to crimes, often the person is that of a minority. This doesn't mean that this person is the one getting arrested but that they are just a suspect in the crime. However because of this that person and their ethnic background has already been compared to as being a criminal. For example when news stories say that a black man is the main suspect in this case or the main culprit is a Chinese there is an indirect connection between the racial background of the person and the crime being committed.  This means that in the viewers head they are already connecting this person and their ethnicity to crimes and to a negative viewpoint. This video is from Zach Jancarski, another freshman here at the University of Maryland, he believes that the media shines negative light and opinion upon people such as African Americans. Because the media is looked at as a window to the world people will perceive what they say to almost be reality. This is why the media along with newscasts and articles can be so influential to the public. This graph provides answers from a survey given out that asked people to answer a question based upon those races, if any, media targets in its coverages. As seen by the results people believed that out of 11 people who responded all 11 replied with African Americans while others were also pointed out in their responses.